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Gustavo Berenblum (President, Berenblum Busch Architects)
Margaret Fitzsimons (Sustainable and Wellness Design and Consulting )
Location: Cruising Innovations Theater
Date: Thursday, April 23
Time: 10:30am - 11:00am
Sector: Sustainability Spotlight
Pass Type: Open to All Pass Holders - Get your pass now!
Event Type: Cruising Innovations Theater
Vault Recording: TBD
The next generation of travelers, Gen Z, are seeking new experiences and expecting sustainable operations. Positioned to be the largest group of consumers worldwide by 2020, Gen Z’er’s are concerned with wellbeing, the environment, and doing good for their communities. They actively seek services, brands and retailers that embrace these qualities among their core values, and incorporate Sustainability, Wellness and Community advocacy into their offerings. As a result, Sustainability and Wellness has grown in the hospitality and other industries significantly in recent years. While the Cruise Industry has been slower to come on board, major Cruise Lines and Ports have taken a step forward toward more socially and environmentally conscious offerings.
This conference program will explore how the Cruise Industry can advance their efforts and incorporate exciting and meaningful Sustainability and Wellness features in the Terminals, Destinations and Ships to achieve a unified and stronger approach to sustainability, that improves the operations and also the human wellbeing.
The presenters will each give an introductory statement of how their Corporate missions currently include Sustainability and Wellness. The moderator will lead the panel in a series of topics to dive further into the possibilities for expansion, by incorporating various strategies and efforts into the design of their terminals and ships, traveler’s experiences, and their corporate brand. This will enable the audience to gain valuable insights when considering future terminal and ship design, operations, and branding.